Corporate Identity and Logo Design

What is Corporate Identity?  – Make a design sheet showing your understanding of corporate identity showing visual examples of each element.

 Logo Trends 2013- Identify four key trends in logo design from the 2013 trends on Logo Lounge and find their own examples of each trend.

 Design a logo for one of the following: Music Festival, Food Brand, Sports Label

Start by making reserach into logos and graphic styles which encompass your chosen area and make initial rough sketches in pencil trying out your ideas. You need to be looking to have at least three main ideas with around ten sketches showing different variations of each theme.

Once you have identified your stongest idea/s you will make your final logo on Adobe Illustrator. Finish by displaying your logo in situ.


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