The rise of the infographic

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AS Graphics students will be investigating the graphic language of infographics for their coursework this term.

In our increasingly time challenged world, it seems that the infographic has become king.  Everywhere you look, complex date is being presented in a more visual way. Why?

90% of information transmitted to the brain is visual with more than half of our grey matter being dedicated to this processing. According to scientists, images are processed 60,000 times faster than text.

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